Our Approach to
Bespoke Sales Training

All Rough Diamond training courses are specifically tailored to suit the exact needs and undistinct variances that exist with differing businesses. Research reinforces the opinion that made-to-measure training solutions deliver better results because of the precise relevancy and ability to immediately apply lessons learned in the business world. According to independent studies, successful sales companies recognise that individual salespeople and teams require different approaches, and are twice as likely to match training and development to fit with those needs precisely.

We know from experience that it is uncommon to find a sales training company that can match our adaptability. We are able to tailor our training to such a degree because we have the experienced and skilled instructors and the processes in place to simplify a complex challenge.

Rough Diamond’s bespoke solutions process for sales training makes sure that we:

• Identify and focus on the most crucial selling behaviours your business needs to highlight on for sales success right now.
• Expedite engagement and commitment with your business hierarchy push change
• Have a clear plan for driving your timetable and improving your results
• Integrate and better align the systems and processes that you already use that are delivering results
• Design a thorough measurement system that is closely linked to your most critical metrics and KPI’s
• Create a consistent plan to drive continuous and lasting change
• Create engaging and germane training material that motivates your sales team to embrace change and enhance their skills in order to perform better in front of customers

We start with some interviews, usually with the senior executives, sales managers, and your best-performing salespeople which gives us a comprehensive understanding of your business and culture and provides a better understanding of what is currently working for you and what is holding you back. This preparation helps us put together a training solution perfectly matched to your needs. The results of the investigation process and interviews are put together into an outline plan that we will give to you. This outline plan demonstrates to you our comprehension of your situation and makes sure that you have confidence in the path we are taking. It will also include suggestions for the measurement and maintenance of the learning process over the longer term.

We will detail the precise material that will be taught to you people before, in the course of, and following the training course.

We do not proceed further until we have gained your approval so that we are always in line with your priorities and business thinking. We remain in contact with you throughout the whole process to ensure the continued development and progression of your sales force long into the future.